Trade secrets on using your social media as a platform to tv & closing the deal

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In this session, you’ll LEARN:

  1. Branding you and your business – The importance of having a full picture of who you are and how it relates to your business. You are your brand when you have your own business, so have a key message and stick to it. We will discuss the 3 C’s of branding; having a CLEAR message, present it CONSISTENTLY and do so CONSTANTLY.

  2. How to use Social Media Marketing to generate brand awareness. We will discuss running campaigns that will promote your brand to your ideal client. The difference between posts and boosted posts, getting followers and creating a community with your followers.

  3. As a tv host, I have built a network of production experts. I will share my knowledge on using your social media, brand and your business as a platform for TV. The importance of having a YouTube Channel and how to network to get your idea in front of producers and networks like HGTV.

  4. Closing the Deal can be one of the hardest parts of business. We will discuss the fundamentals of closing the deal, what to charge, industry standards targeting your ideal client and market.

About Wanda Colón

TV Host and Co-Founder | The Academy of Interior Design

Wanda Colón was the Interior Design host on TLC’s Home Made Simple for 6 seasons, and HGTV’s 24 Hour Design for 4 seasons. During that time she was endorsed by many brands including Febreze and Lowe’s. She also was a constant face on KCET public tv fund raisers. She hosted many infomercials including Body by Jake’s Shadow Boxer. Hosting shows was a blast but her true passion has always been working one on one with clients transforming their spaces. She brought her 10 years + design experience to Style My Space in 2011, where she partnered with founder Kim Kapellusch to develop the Interior Design department of the already successful Home Staging company.  Wanda has had many projects large and small, but some of her favorite clients are Paul Stanley, from KISS and Kelsey Grammer. She says that because they are also artists, they gave her the creative freedom to do something special. 

Wanda has been an instructor at The Academy of Home Staging since 2012. She developed and is the co-founder of The Academy of Interior Design. She is passionate about teaching and sharing her knowledge of Interior Design while helping to maintain the idealistic level of our industries standard. Wanda is also on the board of the Home Design Council whose main goal is to provide resources and educational services to new designers. 

Wanda is currently bi-coastal living half the year in Florida and traveling back to Los Angeles to service Her West Coast clients and teach at The Academy. She loves traveling and spending time with the love of her life, Rich Hart and puppy Harper Lee Hart.

Want to See Who Else Is Speaking?

We’ve got a dynamic line up of speakers at RESACON 2021 whether you are new to the industry or a veteran.

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